NIRF #32 in Management • NAAC A+
PGDM-C at MICA
The OG communications management program. Two years of brand strategy, digital media, and creative chaos in Ahmedabad.
Institution Grade
Scored 3.51/4 — UGC recognized deemed university
Key numbers
Average CTC
₹17.5 LPA
Placement Rate
95%
↑ 2025 batch
NIRF (Management)
#32
Batch Size
180
Are you eligible?
Academic Cut-off
Minimum 50% aggregate in Class 12 (or equivalent). No subject restrictions.
Entrance Exams
Valid score in CAT, XAT, GMAT, or MICAT required. Admission uses mixed criteria.
Entrance exams
Placement · 2025
Where graduates land
Placement rate
95%
Top recruiters
The Money Talk
Total fees are ₹21.5L, but the 2025 batch averaged ₹17.5 LPA with 95% placed. If you're chasing legacy brands and creative strategy, the ROI math works. Just note: it's a PGDM (diploma), not an MBA degree — though still UGC recognized.
The verdict
Good fit
MICA PGDM-C is basically the IIT of advertising and brand management. With recruiters like Ogilvy, HUL, Google, and McKinsey visiting campus, the network is unmatched for comms-focused roles. The ₹21.5L fee stings, but the placement stats back it up. Only caveat? It's hyper-specialized — if you want a general management safety net or core finance, this isn't your lane.
Matches what you said
- ✓ Advertising & Brand Strategy
- ✓ Media & Creative Careers
- ✓ Strong Campus Placements
Doesn't match
- ✗ Budget Conscious
- ✗ General MBA Path
- ✗ Finance / Operations Focus