Ahmedabad · Gujarat
NIRF Management
#32
About
AI-synthesised · 11d ago
MICA (Mudra Institute of Communications, Ahmedabad) is India's premier institution dedicated to strategic marketing and communication education. Established in 1991, it was founded by the erstwhile Mudra Communications (now DDB Mudra Group) as an autonomous, non-profit institution to address the growing need for professionally trained communication managers. Located in Shela, Ahmedabad, Gujarat, MICA was declared an Institution of National Importance and granted Deemed-to-be-University status by the Ministry of Human Resource Development, Government of India, in 2007. The institution is renowned for its industry-centric curriculum, strong corporate linkages, and focus on areas such as advertising, brand management, digital communication, media management, and public relations. MICA's unique pedagogy combines liberal arts foundations with professional communication training, producing graduates who are highly sought after by leading media houses, advertising agencies, FMCG companies, and consulting firms across India and globally.
Programs
7
listed
Streams
1
covered
NIRF
#32
Management
Reviews
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be the first
60-second read
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Strengths + watch-outs are auto-derived from the catalog data below. Verify anything decision-critical against the institution's official site before committing.
Placements
2025 · avg across 5 programs
Aggregated from the latest placement reports across this institution's programs. Per-program detail lives in each program's deck.
Median CTC
—
per year
Average CTC
₹11.9L
per year
Highest CTC
—
reported
Placed
87%
of eligible
Top recruiters
Cost of attendance
editable estimate
Tuition is pulled from the program's listed fees. Hostel / living / books defaults are India tier-1 averages — adjust to your situation.
Total over 4 years
₹11.6L
₹2.9L per year
Bachelor of Business Administration (BBA) - Branding and Advertising
ug 3y · 36m · 60 seats
Crafting Creative Communication (CCC) - Post Graduate Certificate
certificate · 12m · 40 seats
Executive Post Graduate Diploma in Management (EPGDM)
pg · 18m · 30 seats
Fellow Programme in Management (FPM) - Communication
pg · 48m · 10 seats
Post Graduate Diploma in Management - Communications (PGDM-C)
pg · 24m · 180 seats
Post Graduate Diploma in Management - Online (PGDM Online)
pg · 24m · 120 seats
Post Graduate Diploma in Management (PGDM)
pg · 24m · 60 seats
School teaching or university faculty — B.Ed / B.El.Ed for schools, PhD for college posts.
80/100
India demand
Entry
₹3L – ₹7L
Senior
₹18L – ₹40L
Owns the what & why of a product; cross-functional leadership.
78/100
India demand
Entry
₹7L – ₹22L
Senior
₹50L – ₹120L
Audit, taxation, advisory — the licensed financial professional.
75/100
India demand
Entry
₹6L – ₹15L
Senior
₹35L – ₹80L
Brand building, digital campaigns, and growth — spans FMCG, tech, and direct-to-consumer.
75/100
India demand
Entry
₹5L – ₹12L
Senior
₹30L – ₹80L
Build and scale a venture from idea to product — high variance, high ownership, any-stream entry.
72/100
India demand
Entry
₹3L – ₹15L
Senior
₹60L – ₹300L
Shapes how products feel and function — user research, interaction design, visual systems.
72/100
India demand
Entry
₹4L – ₹12L
Senior
₹30L – ₹80L
Yes, MICA is recognised by the University Grants Commission.
MICA is NAAC-accredited with grade A+.
MICA is ranked #32 in the NIRF Management category in India's National Institutional Ranking Framework.
Yes, MICA offers on-campus hostel accommodation for students enrolled in one or more of its programs.
Yes, MICA offers scholarships across one or more of its programs. Eligibility and amounts vary by program; check the institution's official admissions page for specifics.
MICA offers 7 programs across 1 stream (Commerce & Management).
AI-synthesised across communities
Aggregated rating
4.2/5
Sources: Reddit r/MICA · Quora MICA reviews · CollegeDunia MICA · Shiksha MICA · AmbitionBox MICA
MICA is highly regarded as the top destination for students aspiring to careers in advertising, brand management, media, and digital marketing. Students consistently praise the institute's industry connections, practical learning approach, and placement record. However, some note the high cost of education and the intense academic pressure. The institute's niche focus on communication is seen as both a strength (for marketing-oriented students) and a limitation (for those seeking general management careers).
Pros
Watch-outs
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MICA – Leading Institute for Marketing, Communication, and Management Education in India
www.mica.ac.in · 24/5/2026